The Opportunity for Increased Next-Level Engagement
Communications and engagement are hallmarks of the employee culture at Delta Dental of Michigan, Ohio, and Indiana, one of the largest dental benefits administrators in the country.
Reaching staff via the most convenient channels is essential for the company that covers 8.9 million members and also invests millions to support healthy, smart, vibrant communities for all. Celebrating this work is critical to advancing the organization’s culture of excellence, innovation and community responsibility — but existing platforms were coming up short.
The company intranet was not optimized for mobile, and VPN complicated connectivity for staff who were on-the-go. It was essential that they find a new communications channel that would extend and elevate their employee communications.
The Solution Is Mobile Communication
The Korbyt Anywhere mobile app was the next-level connection that Delta Dental needed to reach all its employees in any location, at any time. The mobile app quickly evolved to act as an engaging supplement to existing platforms, an employee-friendly portal that mirrored but also importantly enhanced the intranet’s key content so the workforce could connect with the company — away from the desk, outside the office, at home.
Employees now had seamless access to the content that matters most: volunteer opportunities, corporate citizenship news, big picture updates, people profiles, opportunities for continuous learning, and critical updates on corporate policies and process.
With integrated single sign-on (SSO), anyone with a company login — employees, interns, trusted contractors — has fast, secure access to this expanding collection of resources. The mobile app’s user-friendly interface leverages the best of social media engagement and behaviors, moving communication beyond a broadcast model to create a shared experience for Delta Dental, with an increased use of likes and comments.
A Communication Strategy Worth Smiling About
The success of the mobile app means Delta Dental can now reach their staff with a communications and culture experience that informs and engages the entire workforce. With the advent of Korbyt Anywhere 3.0, Delta Dental of Michigan, Ohio, and Indiana has expressed interest in leveraging its many new features, including user-generated content and notifications to drive employee behavior.
Create more smiles for your own employees with a Korbyt Anywhere mobile app experience. Sign up now for your personal demo.
